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preset answer options for e.g. banners or landing pages: You want to create a banner with e.g. “new full-suspension mountain bikes for women”.
you then do not want to start the “blank” Product Guide, but preset the “gender question” to female
Perhaps you also want to skip the stage of the Product Guide containing the “gender question”, so that the Product Guide directly opens with the next stage
the same logic applies for landing pages that address a specific target group, or highlight your latest product innovations (e.g. “explore our new carbon fibre e-bike series.”). This example would preset answer options of material or product category, as well as perhaps a “new” flag or a product launch date attribute.
preset the Product Guide with user profiles
maybe your CMS or shop system is smart enough to dynamically display banner content based on a user profile that you tracked, e.g. you know the user is female. This technically is the same banner example as explained above, except that the banner was displayed dynamically from your shop system
if your CMS or shop system has the capability to manage user profiles via e.g. user login functionalities. You could then implement intelligent functions to utilize the full power of the Product Guides, e.g.
store the purchase history of the user and hand over favorite brands to the user
store the order return history
- use the Start Widget to provide a preview prior to the actual Product Guide: This will for example prevent false tracking for users, that visit the specific website but do not even see the Product Guide when its' Integration is only visible by scrolling down.
Examples
An integration URL as generated in the Workbench’s Publish View can be extended by various parameters to preset answer options or move to a stage initially. These parameters can be supplied in the query part or the hash part of the URL. Here is an example using query parameters:
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Overview of possible parameters
Parameter | Description | Example |
|---|---|---|
$question_id=option_id | Sets the question to the answer option. For multi-selectable questions the option is added. | $bike_type=mountain_bike |
xcStartAt=stage_id | Sets the current stage to the given ID. | xcStartAt=xcAjaxClient.wizard.recommendations |
xcReset | Clears any previous values in the user profile. | xcReset |
xcStartWidget | Enables the Start Widget (a preview of the Product Guide). | xcStartWidget |
Set initial answer options
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Starting the Product Guide in another stage than the first is done by the parameter:
| Code Block | ||
|---|---|---|
| ||
xcStartAt=<internal path without 'groups'> //service.excentos.com/demo/DE/app_Bike-Advisor/en_US/loadadvisor?theme=default&xcStartAt=xcAjaxClient.wizard.recommendations |
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Sometimes, the advisor is required to start with a fresh profile. The parameter ‘xcReset’ does just that. But it also clears the user profile anytime the page is refreshed or the user navigates back to the advisor.